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Abhimanyu Atri

Marketing Product Manager

Marketing Product Manager at Attryb, Abhimanyu is the newest addition to the team. A passionate marketer, he helps clients improve the performance of their campaigns and achieve their goals. He's also an avid gamer.

Posts by Author

Marketing and Growth

Mastering Hybrid Event Tracking for Better Marketing Performance

Mar 6, 2025

Abhimanyu Atri

How AI can help improve and optimize marketing

Marketing and Growth

Leveraging AI to Boost Your Marketing Efforts: From Content Creation to Audience Personalization

Feb 13, 2025

Abhimanyu Atri

Cross channel marketin strategies showing the convergance of multiple different channels

Marketing and Growth

Cross-Channel Marketing: Advanced Strategies, Data-Driven Insights, and Real-Life Applications

Feb 12, 2025

Abhimanyu Atri

Tutorials

Cross-Channel Marketing in 2026: A Complete Guide for D2C Brands

Jan 27, 2025

Abhimanyu Atri

Abstract dark-themed illustration of customer lifetime value compounding over time — luminous indigo strata layers accumulating and rising toward a bright horizon

Customer Data and Analytics

Understanding Customer Lifetime Value for D2C Brands

Jan 24, 2025

Abhimanyu Atri

Improving Ad performance with Event Match Quality EQM

Tutorials

How to Improve Your Event Match Quality (EMQ)

Jan 23, 2025

Abhimanyu Atri

Tutorials

How to Master Meta Event Match Quality (EMQ) for Better Ad Performance

Jan 23, 2025

Abhimanyu Atri

Marketing and Growth

How to Design High-Converting Ads for Performance Marketing Campaigns

Jan 22, 2025

Abhimanyu Atri

Meta's conversion API uses server side tracking to bypass browser restrictions such as cookie blocking, script blocking and iOS App Tracking Transparency limitations while respecting user privacy.

Tutorials

Beyond the Pixel: Mastering Meta’s Conversion API for Powerful Event Tracking

Jan 21, 2025

Abhimanyu Atri

Marketing and Growth

From Guesswork to Growth: Using Data Analytics to Optimize Marketing Campaigns

Apr 15, 2024

Abhimanyu Atri